Beware the "new" tag. I bought a hs9500i supposedly "new in the box" off ebay a few years ago. It never felt like it pulled right, and after 2 years the motor completely burned out. When i put the new motor in, it was like night and day from the way it was before. The motor was $250.
But, other than that, the hs9500i is a great winch. I love it.